Summary: It isn’t tough to step ahead with the plan to promote economically. You are not bound by the PPC and other costly alternatives for your brand promotion. With the ways mentioned in the blog, traffic can be attracted at your store easily.
Running an e-commerce store is not an easier task. You are not confined to a particular area where you can bring about a difference with the deliverables. On the online platform, you need to be innovative and appealing. With PPC ad campaigns, efluencers, you can easily connect with the customers but the cost incurred for this type of campaign is often huge. But you can do away with the investment and get organic traffic at your store with the right strategy. In this piece, you will get to know about few strategies which will always keep you ahead.
Get Viral On Instagram
With Instagram becoming the force in the e-marketing, you cannot detach your business from it. Brand engagement increases by 25% on Instagram. You can step ahead with image based marketing. On Instagram it is easier to appeal to the audiences with the images. As it has been seen that images have a huge impact on the psyche of the customers, it will certainly drive targeted traffic at your store.
Blogging and Press Releases
With recognized bloggers in the market, you can easily educate the customers and influence them to make the right choice. If you as a brand partner with recognized blogger who are writing about your business in the blogs, it will influence the customers and they would be coerced into visiting your store. At the same time, you can also go for a press conference. Press conferences are often costly affairs but they are known to deliver on the promises. With the press conferences, you can work on the brand recognition, brand identity and later on with the services and the products you can also work on the brand perception. When all these aspects have been catered forth, it is certain that you store will witness a new line of traffic.
Go on Reddit
Reddit is the place where netizens have been known to flock together for information, product reviews and product posts. You can always bank on Reddit for creating brand identity and brand recognition. Reddit has also got a discussion forum where you can allow the customers to discuss and this will help you understand your brand initiatives that you have taken to leave a trail on the minds of the customers. With these, it will not be difficult to go ahead with the sales.
Sharing on Multiple Social Media platform
You might have friends in the friend list of Facebook, Twitter, LinkedIn, Pintrest and YouTube. With all your friends and acquaintances taking the job in their hand to promote your business, it will not be tough to get recognition on the social platform and direct traffic at your website.