Summary: To make most of the sales and remain up ahead in the competition, you need m-commerce defined business model for market dominance.
Mobiles phones—those miniature devices are going to redefine the future of marketing. They have been in the past, they are dominating in the present and they will prevail in the future. As the business realm turns disruptive with technological proliferation, it has been evident that marketing takes a different shape altogether. The m-commerce is the new tongue spoken by most of the enthusiastic marketing professionals. With 7 billion population connected with 7.19 billion electronic devices for communication, the prospects cannot be expressed in sentences or numbers. If you have not been developing your website or the business in compliance with the m-commerce model, you can end up wrapping up your venture in the near future. Most of the folks might have not been convinced as of now, but after considering the clout at present and in the future to come, you will certainly feel that the age of the mobiles has dawned.
Present Day scenario of m-commerce?
m-Commerce or also known as mobile commerce in the form of marketing gimmick in which the buyer will right away hit the mobile devices to reach out to the customers. It is a simplified way of buying and selling on the mobile devices. At present, with increased usage of the smartphones, the sales in the United States hit a record high of US$24.66. This hike has been solely attributable to the mobile phones. The tremendous 81% increase in the prospects of selling has taken the world by storm. With most of the stores willing to go mobile and reach out to the customers where they prefer to shop the most. Since most of the online market places have been on the mobile phones, the customers are always attracted towards shopping from there with beneficial discounts given on most of the purchase. And not to forget the season sales, deals of the day, complimentary product discount. All these benefits have been driving the market forces at the moment.
How The Future Will Be?
The future will be not the same as it has been anticipated. It will redefine the definition of possibility with sales expected to quadruple to US$31 billion. Such figures would make you numb by its mere imagination, but certainly m-commerce has dominated the past and the present and it will not be any different in the near future.